MCC will be closed Thursday, November 24th through Sunday, November 27th for Thanksgiving holiday break. Offices and classes will resume on Monday, November 28th.
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MKTG224M - Sales and Sales Management (3-0-3)

An analysis of the role of selling in the marketing process, with a focus on effective communication and customer psychology. Topics regarding sales techniques, customer service, recruiting, training and supervision of employees are examined, along with sales force organization, performance and assessment.